Want to be rich? Master the fundamentals of business

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Master the fundamentals. Master the fundamentals. I was thinking about it, you know I played in the NBA because I did everything well. You know, I could dribble, I could shoot, I could rebound. Obviously, LeBron and Kobe and Michael Jordan could do everything great. So, when I left the NBA, I’m struggling. Had no money coming in, had a wife and three kids, and I’m nervous. I don’t want to be that ballplayer that goes broke, and all of a sudden, I had an epiphany. What if I mastered the fundamentals of business? Imagine what you can do with your career if you master the fundamentals of selling. Master the fundamentals of marketing, master the fundamentals of branding. Let’s be honest, LeBron could do it all, okay. Great players can do it all. Why? Because they work on mastering the fundamentals. So, greatness and business requires all of us to master all the core fundamentals of business. So don’t focus on the money, focus on mastery. When was the last time you read a book on selling? When was the last time you read a book on marketing? When was the last time you had an executive coach? Ladies and gentlemen, if you want to make big money, if you want to get to that next level, it’s all about the mastery. And that’s why we believe training and development is so important. Go and invest in yourself, and I promise you, 20 bucks is a free coaching session with you and the author. You can go to our website and buy my book, if you don’t like my book, go get another book. Go to the bookstore, for 20 bucks you can get coached by some of the most brilliant minds in the world. Ladies and gentlemen, your business will be a reflection of you. Work on the fundamentals, master the fundamentals and I promise you, the money will reflect how well you master the fundamentals of business.


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