Without a mission statement, you may get to the top of the ladder and then realize it was leaning against the wrong building! -Dave Ramsey

Welcome to Monday!

If you’re not pumped up and excited about Mondays yet, we’ve got some work to do. The possibilities and opportunities in Mondays should make you excited to walk into the new week with confidence. If you’re not there, take a moment to reflect on your mission statement. Think carefully about the statement you designed that embodies your business and what you’re doing to push that mission forward. If you’re feeling stuck and stagnant, it might be because you’re not focusing on your mission statement. Or worse, your mission statement isn’t strong enough to push and motivate you towards excellence.

Crafting a mission statement is not done overnight. It is a result of careful consideration into the goals of your business. If you don’t have a mission statement, or you feel the one you have is not a clear representation of the impact your company has on the world, rewrite it. Work with your leadership team, your family and your friends to build a mission statement that makes you excited; that inspires you to go into each day with a purpose.

When picking apart your mission statement, run it through this test. Does it answer these four questions?:

  • What do we do?
  • How do we do it?
  • Whom do we do it for?
  • What value are we bringing?

If people can’t answer these questions after reading your mission statement, it’s lacking. If YOU can’t answer these questions clearly and with confidence, you REALLY need a new mission statement.

Regardless of your industry, your department, or your position, a clear and concise mission statement will redirect you and remind you of who you are, what you do and why you’re doing it. This fresh perspective could be the wake-up call your business needs to get back on track.

Your mission statement is a statement of purpose. If you’re not here on purpose, for a purpose, why are you here? The first step in developing a winner’s mindset, both in business and in life, is creating a powerful mission statement that motivates and inspires you to embrace Mondays. And every other day of the week for that matter.

Review your mission statement. Edit your mission statement. Completely obliterate your mission statement and start again if you have to. Do whatever it takes to reignite that fire in you to be relentless in your pursuit of reaching the next level.

Want to learn more about creating a powerful mission statement? Check out this week’s blog.

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